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Dr. Rhonda Mack

Associate Dean of the School of Business and Economics

Education:

Ph.D., University of Georgia
MBA, Winthrop College
BS, Winthrop College

Started at CofC in 1994
Research Interests:
DTC (direct-to-consumer), pharmaceutical marketing, healthcare marketing, services marketing, sponsorship marketing and agritourism.
Courses Taught:
Basic marketing, marketing management, marketing research, services marketing, consumer behavior, internet marketing and healthcare marketing.
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